Use photos, videos and compelling stories virtually to attract followers, build relationships, gain clients and make sales! Join panelists Heather M. O’Connor, Mitch Sanker and Lisa Carnwith as they share their storytelling secrets.

Heather M. O'Connor
Heather M. O’Connor is an award-winning freelance writer, editor and author. Betting Game, her debut novel with Orca Books, was published in 2015. She also writes short stories, fantasy and historical fiction.
Heather knows all about warming up a keeper. Three of her kids played keep for rep teams. In 2006, after 15 years on the sidelines, the devoted soccer mom bought some cleats and joined a team. She plays defence, like Jack. Her biggest thrill while writing Betting Game was touring the Toronto FC Training Ground.
The busy mother of five (and grandmother of two) lives in Whitby, Ontario with her family and her goofy Vizsla, Otto.
Mitch Sanker is the creative director at Sanker Media; a local digital marketing company in Durham Region. Mitch helps businesses build their brand on the internet using proven strategies that generate more leads and increase revenue. Sanker Media helps small to medium sized companies build brand awareness, become an authority figure in their industry, and cultivate a community built on trust. Mitch is passionate about entrepreneurship and is an excellent partner to any business owner seeking innovative marketing strategies backed by a creative team that will execute.
Nancy Hutchinson
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